TOCCARA KARIZMA

CEO, The Karizma Group

hello from Toccara

Business Growth Strategist & Digital Marketing Expert

2007 - Present

Toccara Karizma Resume, CEO Karizma Marketing

Increased ROAS 627% for a client with over 30 million customers.

Doubled AOV and generated 7-figures in sales for a startup in under 10 months.

Consistently delivered a 7X ROAS for a Facebook ad account with a 6-figure monthly ad spend.

Grew client’s email list to 350,000 subscribers in under 2 years at under $1.00 per subscriber.

Raised a client's LPV to ATC conversion from 7% to 20% in 30 days.

Grew a fashion brand from $25,000 per month to over $1,000,000 in 10 months.

Brought in over 8-figures in revenue on various marketing platforms, including Facebook, Instagram, Google, Klaviyo, and more.

Lead a Klaviyo Gold Master Partner email marketing team to over 8-figures in email revenue.

Grew client's Instagram followingby 24X, and email list by 10X in just 10 days.

Grew client's Facebook community to over 90,000 members with millions in sales.

Featured By

toccara podcast guest

Education

University of California, Santa Barbara

B.A. Business Economics, 2004
Academic Achievement Award, 2002
Dean’s Honors, 2004

Key Skills

Software & Marketing Skills

and more!

Certifications

Marketing Services Provided By Karizma Marketing

Toccara is the CEO of Karizma Marketing, a premier digital marketing agency specializing in elevating elite eCommerce brands.

Our seasoned team of marketing experts harness the power of key platforms like Google, Facebook, Instagram, YouTube, Klaviyo, Shopify,  TikTok, and more to drive significant revenue growth for our clients.

With a rich history in the eCommerce and digital marketing space, we are adept at crafting strategies that turn clicks into millions in sales, ensuring our clients thrive.

Book Toccara For

Marketing Conferences

Marketing Masterminds

Podcast & Blog Interviews

Corporate Retreats

Corporate Trainings

Online Business Consulting

Guest Appearances

CMO Services

Speaking Engagements

Podcast Guest Appearances

THE PRODUCT STARTUP

Selling products direct to end-customers online

THE KAJ MASTERCLASS LIVE

5 Proven Strategies for Effective Digital Marketing with Toccara Karizma

6AM RUN

Toccara's '30 for 30' running challenge helped her overcome life obstacles and build a successful digital marketing business.

REACH OR MISS

From the biggest failure to the biggest success – the successful entrepreneurs that reached new success records

CHASING INSIGHTS WITH VINCE WARNOCK

Facebook ads in a post iOS world.

THE LUCY LIU SHOW

Click worthy headlines with Toccara Karizma.

ECOMMERCE MARKETING SCHOOL

Unlock the magic of landing pages for your store

THE SOCIAL FOCUS

Getting started with Facebook ads – Interview with Toccara Karizma

SMART BUSINESS SHOW

The 5 shifts to make your Facebook ads work again ft. Toccara Karizma

SOCIAL MEDIA MOMPRENEURS

SEO strategies you will understand and implement to rank on Google with Toccara Karizma

TRADE SHOW UNIVERSITY

Learn how to increase your website conversion rates.

REACH OR MISS

Toccara shares her key factors to entrepreneurial business success

STRAIGHT TALK WITH SALLY

Toccara shares tactical solutions for online D2C companies, including email marketing, creating high quality, engaging content, and using an omni channel approach.

SMART BUSINESS SHOW

Surviving iOS: How to retarget audiences on Facebook after Apple’s iOS 14.5 advertising update

ECOMMERCE MAREKTING PODCAST

Social media marketing with Toccara Karizma. The 5 shifts to make your Facebook ads work again.

CONFESSIONS OF A DIGITAL NOMAD

Secrets from a Facebook strategist guru.

SMALL BIZ BUZ BY KEAP

Toccara Karizma joins us to discuss where you should and shouldn’t be spending your marketing budget.

COURSE CREATOR COMMUNITY PODCAST

How to use Facebook ads… even if you’re on a budget!

REMEMBER THIS WITH PHIL ADAIR

How D2C brands need to adapt their marketing after the iOS 14.5 update.

CONFERENCES

Play Video

HAWAII ISLAND WOMEN’S LEADERSHIP CONFERNECE

The Secret to Automating Leads & Sales Through The Power of Social Media Marketing – Part 1

Play Video

HAWAII ISLAND WOMEN’S LEADERSHIP CONFERNECE

The Secret to Automating Leads & Sales Through The Power of Social Media Marketing – Part 2

Play Video

WEVIDEO INTERVIEW

at Social Media Marketing World 2020

INTERVIEWS

Play Video

Interviewing Instagram expert Jenn Herman at SMMW20

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Interview with Brooke Vulinovich

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Interview with Alysa Rushton on Accountability in Business

WEBINARS

Play Video

Empower By GoDaddy Small Business Accelerator

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Power Up Your Business – YWCA x Mana Up – 15 Advanced Website CRO Tips

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SEO Webinar with Sarah Shaw

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Expert Digital Marketing Panel for Kealakehe

Featured Articles

How a Single Mom Built a 7-Figure Business From Her Kitchen Table

Supercharge Your Facebook Ads with iOS14 Retargeting Hacks!

Tips From Influencers for Selling on Instagram

9 Post-purchase Email Ideas That Drive Engagement, Revenue, and Loyalty

11 Email Subject Line Best Practices

Email Segmentation Guide

8 TikTok Ecommerce Influencers You Need to Follow

9 Great Email Subject Line Examples and Why They Work

7 Must-Know Digital Marketing Trends for 2024

Navigating 2024: Unraveling Digital Marketing Trends and Unintended Outcomes

How to Master A/B Testing

8 Email Performance Tips That Work